newbrandguru is super pleased to have launched the new Juliet Wilson website.

NBG has been working closely with Juliet Wilson to develop a new business and information structure to help and advise women during pregnancy. Taking her key nutritional skills, Juliet and her research team has developed a range of nutrition products to help women through the various stages of pregnancy.

The website will act as an information portal for woman and men looking for advice on pregnancy and covers the following stages of pregnancy – Fertility, Preconception, Pregnancy and Breast Feeding.

Juliet has spent many months with her research team developing the perfect balance of nutritional supplements to cover all stages of pregnancy, visit her shop to read all about her exciting new range.

newbrandguru were commissioned to design and build a new website for the leading London portrait photographers Parklife Photography.

Following the development of their marketing strategy, newbrandguru designed a simple yet powerful brand identity and then commenced work on the design and build of their new site. The website was built around Wordpress CMS and includes a secure client login area, enabling clients to not not only view their photographs but also e-commerce facility enabling them to order and purchase prints and gifts.

Juliet Wilson is passionately committed to improving the performance of athletes and believes that nutrition is a powerful instrument to improving all aspects of performance and health.

NBG has been working closely with Juliet Wilson to develop a new business and information structure to help and advise women during pregnancy. Taking her key nutritional skills, Juliet and her research team has developed a range of nutrition products to help women through the various stages of pregnancy.

Initially, our focus was on developing a marketing strategy for the new business, this was followed by brand identity creation, product packaging design and then website design and build including full e-commerce and CMS.

At Network Extreme we take a unique and innovative approach to business networking, mentoring and training. We break down the communication barriers of traditional networking and training events by engaging people in fast paced, high adrenaline activities.

Our first event will be held on the 30th July at the Goodwood Motor Circuit, to download your event brochure please click the following link:

Network Extreme is a totally unique and adventurous approach to business networking and marketing training.

Our business model is simple; we provide directors, business owners and senior level management with a totally unique networking and training experience.

We will take you on an exciting morning adventure before providing you with a delicious lunch followed by an exciting and thought provoking marketing training session.

Our adrenailne fueled activites will include mountain biking, kitesurfing, quad biking, supercars, powerboating… quite simply anything that focuses the mind and gets the heart pumping.

Our first event will be running in July, so to register your interest and get on our mailing list for event dates contact the team at NBG

The results have been highly impressive and Muc-Off now has ‘Official Supplier’ status. Muc-Off products will be used for the team’s race cars, race trucks, laptops and pit crew equipment for the 2010 season.

To shine on the circuit, drivers and teams need to respond in thousandths of a second to balance fuel weight with tyre performance over varying weather and track conditions, whereas trackside the pit crew need fast effective products that will give them outstanding results under pressure. Time is crucial whether it be in testing, qualifying or under race conditions so each care product has to produce exceptional results in the heat of competition.

Muc-Off Split Second Detailer Wax will leave the teams cars with a perfect shine and a protective layer to help keep drag to a minimum. The cars are treated with this product every time they enter the team garage. Muc-Off Wheel Cleaner is also used to eliminate built up brake dust while at the same time caring for the delicate finish and materials used at this level. The race trucks are all cleaned with Übershine and then polished with Miracle Shine.

The detailing doesn’t stop with the teams’ vehicles; the pit crew is also getting some Muc-Off love! Each member of the crew will keep their helmets and goggles clean and fresh using Muc-Off Foam Fresh, Helmet and Visor cleaner and Helmet Polish. But that’s not all! Off the circuit, data Engineers are also being supplied with the new 2010 Muc-Off Tech Care Series products for all the teams computers and laptops. The kits include cleaning and protection products for screens and hand held devices – and in a world where details matter it is imperative that nothing compromises the team’s performance.

With team drivers Adrian Sutil and Vitantonio Liuzzi there’s no doubt that Force India Formula One team are going to shine on and off the track this year!

This is super exciting news for us, last month we celebrated 1year of trading and so to be shortlisted for the awards is fantastic news after all our hard work in 2009.

Launching a new consultancy, bang in the middle of a huge recession was always going to be a gamble. We took a strategic approach and quickly developed a strong and diverse portfolio of clients and quite lietrally have grown from strength to strength, month on month.

So time to dust of the tux ready for the awards ceremony on the 26th March… good luck to everyone that has been shortlisted, its going to be a fantastic night!

In recognition of our own success, we felt it only right to enter NBG for the Observer Business of the Year Awards (Innovation category). After careful consideration, we selected the innovation category as we felt it best reflected the hard work and efforts we put in over the year.

Growing our clients businesses whilst the country was gripped by one of the worse economic downturns in history took some highly innovative marketing clever PR, exceptionally clever campaigns and a strong focus on growing and strengthening our clients brand awareness.

NBG has grown at a phenomenal rate throughout 2009 and this growth has meant we have had to implement new and innovative marketing tools and online services to assist and support our growing portfolio of clients. These tools include secure log-in areas for clients to file share, communicate and monitor project progress. In addition, we have implemented a highly sufficticated email marketing system, which again allows our clients to log-in and monitor campaign success.

NBG is based in Chichester and is fast growing to establish itself as the leading marketing consultancy in Sussex and with our application for the awards now handed in we wait patiently with fingers crossed and eagerly await the judges decision.

Good luck to all the businesses entering this years awards!

The team at newbrandguru has been working with Mobi since the official launch of their first product back in March 2009 at The Outdoors Show.

Buckhurst, owners of the Mobi brand approached NBG to develop a strategic marketing plan and clever launch event to break their highly innovative product into as many target markets as possible.

Since launching their first product, the Mobi V-15 Portable Washer, NBG has worked closely with the team at Mobi to fine tune their marketing strategy and grow their brand through clever PR campaigns, advertising and social media tools.

Following the successful launch of the Mobi V-15, NBG has launched a further two products for Mobi, the V-17 Portable Washer and the Mobi Power-Pack. Both are highly innovative products that required a strategic launch platform to boost their brand awareness and more importantly educate the target consumers.

NBG, work as an outsourced marketing solution for Mobi handling all elements of their strategic marketing, PR activity, experiential marketing and working closely with their European Key Account Manager on distribution and event management.

Advertising, Brochure Design and Event Promotions

Following the development of the Mobi corporate brand guidelines, NBG worked on designing additional brand identity logos for each individual product and the product packaging. In addition, NBG created product brochures, event point of sale and marketing promotional ‘give-aways’ including pens and t-shirts.

Experiential Marketing and Event Management

Highly innovative products such as Mobi, always have an educational buy-in process. Its important that we demonstrate the key benefits of the products direct to the target consumers, ensuring that they are fully aware of the products benefits. No better method of marketing acieves this better than experiential marketing. Experiential marketing engages your target audience, its the opportunity for them to touch feel and understand the product.

As part of this marketing process, NBG took full control of event management for Mobi and in addition to the offical product launches secured an exposure deal with Goodwood Motor Circuit to engage the Breakfast Club attendees with their products.

Throughout 2010, NBG will be working to a strict marketing activity calendar, ensuring maximum brand exposure throughout the year at key events. The Mobi product range has a very wide target audience, reaching this wide and diverse market requires both a clever and strategic marketing plan ensuring that set monthly budgets are utilised in the most effective manner to consistently engage consumers and grow the Mobi brand.

Client testimonial

Sam is the Chemistry that has bound our business and enabled it to progress; he brings this Chemistry in two ways.

Firstly, his personality, which is big, bright and welcoming, a personality that doesn’t just makes things happen, but makes them want to happen, our fizz in the always half full bottle, the catalyst, an accelerator of ideas. Secondly, through his actions and reactions, and, all too often, ability to foresee them and have an answer, even as the question is being asked.

At Buckhurst, we believe in our product, and that it is the very best there is available. To not surround that product with the very best people available would be folly, we believe that, with NBG and Sam Lutman-Pauc, we have exactly that. A skilled, dedicated and utterly professional team of people whose adherence to excellence is standard, and whose performance regularly exceeds our expectations.
John Penny, Director – Buckhurst Limited, Bosham, Chichester